PAYOT, Beauty in Motion

PAYOT is a French beauty brand founded in Paris in 1920 by Doctor Nadia Payot.
Born in the intimate setting of beauty salons, in direct contact with women, she was driven by the desire to place her professional expertise at the service of their needs and desires.

This approach has been preserved through time and has shaped a deeply personal vision of beauty: for PAYOT, beauty is about self-confidence.

To support women in this journey, PAYOT creates expert, responsible, and sensorial products, combined with unique application techniques — a signature that made the brand the pioneer of the facialist concept.

One woman, one story, one French brand

Empowering self-confidence through beauty.

We believe that beauty is a matter of self-confidence — a certain je ne sais quoi, the result of true alignment between who we are inside and what we show on the outside.
It’s an inner radiance that flows from the relationship we have with our skin, our body, and our face.

Through its products, services, and commitments, PAYOT nurtures this connection between the body and the self, working to strengthen each person’s confidence, from within.