Following lockdowns and remote working, women are rewriting the rules of beauty by promoting a natural complexion. The no-makeup trend is gaining momentum—an opportunity to take care of your skin and appreciate your face without artifice.
The makeup removal ritual for naturally beautiful skin
The secret to naturally beautiful skin? Makeup removal. It's impossible to skip this essential first step in any beauty routine. Payot has developed a new makeup removal ritual, with formulas packed with natural active ingredients, bearing the sweet name "Nue." It involves two steps: first, applying a makeup remover, then a toner. In total, the new Nue range includes three makeup remover treatments and two oxygenating toners to adapt to each person's needs and offer three specific routines based on skin type.
• Normal to combination skin will love the light, fluid texture of the Micellar Cleansing Milk followed by the invigorating Radiance Toning Lotion.
• Sensitive skin will prefer the minimalist and gentle formula of the Micellar Cleansing Water coupled with the fragrance-free, airy texture of the Gentle Toning Mist. Both respect the skin balance of even the most delicate skin.
• Dry and/or mature skin will particularly appreciate the generous envelope of the Youth Micellar Cleansing Cream which nourishes and smooths the skin texture, followed by the Radiance Toning Lotion to restore the complexion's natural freshness.
Examples of ingredients for beautiful bare skin
Present at the heart of the 5 new products in the Nue range, organic orange blossom floral water frees skin suffocated by pollution particles and other impurities. Renowned for its softening and soothing properties, orange blossom offers gentle makeup removal and reveals a fresh and naturally radiant complexion. The micelles in Nue makeup removers trap makeup and impurities without damaging the skin, and watercress extract offers a detoxifying action.
The two toners are enriched with French nasturtium extract to promote skin oxygenation. These toners neutralize the drying effects of limescale and reveal an incredibly luminous complexion. Payot has added a touch of powdery, feminine fragrance with delicate notes of orange blossom to this new makeup removal ritual.
Combine the gesture with the treatment for a radiant complexion without makeup
Melting and creamy to remove makeup and detoxify, fresh and invigorating to tone and oxygenate the skin, the textures of Payot Nue products invite you to massage.
In keeping with the logic of holistic beauty, these makeup remover care products are combined with a series of gestures to provide optimal results. This is the ambition of the PAYOT Gesture revisited by facialist and face yoga teacher Sylvie Lefranc. A unique co-creation to offer women fun and effective self-massage techniques. A way to boost the effectiveness of skincare products and create a real
Step 1: Relax
With your arms crossed and resting on your shoulders, make three circular movements around your collarbones. Your upper body relaxes and you slowly enter a state of relaxation.
Step 2: Remove makeup and drain
Apply your makeup remover using rolling movements, starting at the décolleté and moving up to the face. Then, make circular movements from the inside out, always from the décolleté to the face. These movements activate lymphatic drainage. Finish this step by moving along the sides of the face and then the neck to eliminate toxins. Finally, rinse off the products to be rinsed off with sliding movements from the inside out and from the décolleté to the forehead. Micellar water follows the same gesture but is applied with two cotton pads.
Step 3: Tone and oxygenate
Apply the toner using two cotton pads, using sliding movements from the inside out, from the bottom up, and from the décolleté to the face. For the toner mist, replace the cotton pads with a spray all over the face. Use your fingertips to tap the skin to boost its radiance. Breathe deeply to activate oxygenation and stimulate the large intestine meridian by gently pressing the hollows on either side of the nostrils as well as the points under the cheekbones, in line with the outer corners of the eyes.
These 3 steps reveal the skin's natural radiance and relax facial muscles for naturally beautiful skin every morning!